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Next
Generation
Botulinum
Toxin:
GFX (Relaxed
Expressions)
Procedure
Cosmetic
Dermatologist
Dr.
Cameron
Rokhsar
Introduces
the
Revolutionary
GFX
(Relaxed
Expressions)
Procedure
to New
York City

New York,
NY
(October
22, 2007)
Like all
good
ideas,
there is
always a
little
room for
improvement.
What
breast
implants
have done
to the bra
industry,
Botulinum
Toxin has
done to
the beauty
industry. Ask
any
dermatologist
what the
most
popular
treatment
they offer
is and
almost
anywhere
you will
hear
unanimously
Botulinum Toxin.
In the
past six
years
alone,
Botulinum
Toxin has
seen a
420%
increase
to over
4.1
million
procedures
being
performed
in 2006,
and was
the number
one
non-invasive
cosmetic
procedure
performed
on both
men and
women.
Until
recently,
no other
non-invasive
cosmetic
procedure
could
match
Botulinum
Toxins
success or
effectiveness.
Now, with
the FDA
approval
of the GFX
(Relaxed
Expressions)
Procedure,
a
long-lasting
and
effective
alternative
to
Botulinum Toxin,
the
cosmetic
industry
has a new
way to
bring
anti-aging
to the
next
level.
Click here to
see Dr. Rokhsar
discuss the GFX
(Relaxed
Expressions)
procedure on
ABC News.
Dr.
Cameron
Rokhsar, a
leading
cosmetic
dermatologist
in New
York City,
is the
first
physician
in the
Northeast
to adopt
the GFX
(Relaxed
Expressions)
Procedure
in his
practice.
He has
recognized
the
incredible
improvement
GFX
(Relaxed
Expressions) has
made over
Botulinum Toxin.
Where
Botulinum
Toxin has
made the
anti-aging
market
turn on
its heels,
GFX
(Relaxed
Expressions) can
make it
obsolete,
said Dr.
Rokhsar.
The GFX Procedure
expands on
the
initial
principal
of
Botulinum Toxin
by
weakening
the motor
nerves
that cause
frown
lines but
instead of
blocking
the
signals
sent from
nerves to
the
muscles,
GFX
(Relaxed
Expressions) uses
radiofrequency
energy to
effectively
weaken
motor
nerves.
This in
turn
damages
the
nerves,
which
causes a
relaxation
of the
muscle and
creates a
smoothing
effect on
frown
lines.
GFX (Relaxed
Expressions) presents
several
improvements
upon the
original
Botulinum Toxin
procedure. A
single
treatment with
the GFX
(Relaxed
Expressions)
treatment can
last for up to
one year.
Compared
to the
average
$500 cost
for single
sessions
of
Botulinum Toxin,
which only
lasts up
to four
months.
GFX
(Relaxed
Expressions) allows
for fewer
maintenance
visits and
an overall
more
effective
result.
Not only
does GFX
(Relaxed
Expressions)
allow
patients
less time
in the
doctors
office, it
completely
forgoes
the use of
potentially
harmful
toxins for
the
desired
result.
The
procedure
was FDA
approved
in June of
2007 for
cosmetic
purposes.
GFX
(Relaxed
Expressions)
achieves
its
amazing
results
through
radiofrequency
waves
which emit
heat and
damages
motor
nerves.
This
process
can be
done under
local
anesthesia
and yields
no visible
scarring.
Dr.
Rokhsar is
a
well-known
name in
the
cosmetic
dermatology
and
surgery,
and has
made a
name for
himself by
adopting
and
pioneering
trend-setting
procedures.
Dr.
Rokhsar
was one of
the first
in the US
to perform
the
Non-Surgical
Nose Job
as well as
the
Non-Surgical
Eye Lift
using
injectable
fillers.
He also is
a pioneer
of the
Fraxel
laser
which is a
revolutionary
advancement
over
traditional
CO2
revision
lasers.
Dr.
Rokhsar is
confident
that the
introduction
of the GFX
(Relaxed
Expressions)
Treatment
to his
practice
will help
New
Yorkers
see
wrinkles
in a whole
new light.
About
Cosmetic
Dermatologist
Dr.
Cameron
Rokhsar
Cameron K.
Rokhsar,
M.D.
F.A.A.D.,
F.A.A.C.S.,
an
internationally
renowned
laser
surgeon,
is an
assistant
clinical
professor
of
dermatology
at Albert
Einstein
College of
Medicine
and in
private
practice
in New
York at
the New
York
Aesthetic
Consultants.
A board
certified
dermatologist,
he
completed
his
undergraduate
studies at
Harvard
University,
followed
by his
medical
school
training
at
The New
York
University
School of
Medicine
where he
received
his
doctorate
of
medicine.
After his
internship
at Lenox
Hill
Hospital
in New
York City,
he
completed
his
dermatology
residency
at the
Albert
Einstein
College of
Medicine
in New
York City
where he
was
honored
for his
teaching
and
leadership
skills as
Chief
Resident.
Dr.
Rokhsar
went on to
receive
fellowship
training
in
cosmetic,
laser and
dermatologic
surgery in
San
Diego.
Dr.
Rokhsar is
a fellow
of the
following
organizations:
American
Academy of
Cosmetic
Surgery,
American
Academy of
Dermatology,
American
Society
for
Liposuction
Surgery,
American
Academy of
Hair
Restoration
Surgery,
and the
American
Society
for Laser
Medicine
and
Surgery.
Dr.
Rokhsar is
active in
several
professional
societies,
including
being on
the board
of
trustees
for
International
Society of
Cosmetic
and Laser
Surgeons,
the Ethics
committee
for
American
Society of
Laser
Medicine
and
surgery,
and the
Membership
committee
for
American
Academy of
Cosmetic
Surgery.
Dr.
Rokhsar is
one of New
York's
leading cosmetic
dermatologic
surgeons.
His
work has
been
featured
on Good
Morning America,
The Today
Show, USA Today
amongst
other
high-profile
media
outlets.
Dr.
Rokhsar
practices
at two
locations
in New
York:
Manhattan
and Garden
City.
In the past six years alone,
Botulinum
Toxin has seen a 420% increase to over 4.1 million procedures being performed in 2006, and was the number one non-invasive cosmetic procedure performed on both men and women. Until recently, no other non-invasive cosmetic procedure could match
Botulinum
Toxin's success or effectiveness. Now, with the FDA approval of the
GFX
(Relaxed
Expressions) Procedure, a long-lasting and effective alternative to
Botulinum
Toxin, the cosmetic industry has a new way to bring anti-aging to the next level.
Dr. Cameron Rokhsar, a leading cosmetic dermatologist in New York City, is the first physician in
the Northeast to adopt the
GFX
(Relaxed
Expressions) Procedure in his practice. He has recognized the incredible improvement
GFX
(Relaxed
Expressions) has made over
Botulinum
Toxin. "Where
Botulinum
Toxin has made the anti-aging market turn on its heels,
GFX
(Relaxed
Expressions) can make it obsolete," said Dr. Rokhsar. The
GFX
(Relaxed
Expressions) Procedure expands on the initial principal of
Botulinum
Toxin by weakening the motor nerves that cause "frown lines" but instead of blocking the signals
sent from nerves to the muscles,
GFX
(Relaxed
Expressions) uses radiofrequency energy to effectively weaken motor nerves.
This in turn damages the nerves, which causes a relaxation of the muscle and creates a smoothing effect
on frown lines.
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